Your digital partner — for small businesses that need one senior person handling the whole thing.
Twenty years of senior agency experience, working directly with small business owners on websites, SEO, ads, automation, and AI. One person. Long-term. Direct access — no account managers, no hand-offs.
Trusted by established Canadian businesses
5.0 on Google
Sound Familiar?
Most small businesses don't have a digital problem. They have a diagnosis problem — nobody is looking at the whole picture and telling them what's actually broken.
These aren't five different problems. They're one problem, five different places.
Your website looks fine but it's not bringing you customers, and you can't pinpoint why.
You've been burned by web designers who built the site, sent the invoice, and disappeared.
You're paying for Google Ads but you have no clear view of whether they're actually working.
Your follow-up depends on whatever you remember to do that day. Leads slip through.
You know AI should be making your team faster, but every “AI consultant” sounds like a salesman.
You're paying for a website, ads, email, and a CRM — and you have no idea which ones are actually working together.
Who I Work With
I work best with a specific kind of business. Here's who this is — and isn't — for.
This works for you if:
- You have a website (or need one) and it's not pulling its weight
- You've hit the point where you can't keep handling digital yourself
- You've worked with freelancers or agencies before and been frustrated by the hand-offs
- You want one senior person who'll learn your business and stay long-term
- You'd rather pay $1,200–$2,000/month for ongoing support than chase down five vendors
This isn't for you if:
- You want the cheapest option, not the right one
- You want to hire a big agency with weekly status meetings
- You want someone to execute tasks without questioning the strategy
- You're not ready to commit to working with one person long-term
Why I'm Different
I built this practice to be the opposite of everything that frustrates you about agencies.
One Person, Not an Agency
Direct access to the person doing the work. No layers of account managers, no game of telephone. When you call, I answer.
AI-Accelerated, Human-Led
I use AI tools to handle repetitive work — faster turnaround, lower costs, more of your budget on what matters. But I decide where AI fits and where it doesn't. Every strategy, every decision, every quality check is mine.
An 8-page website that would have taken 10 weeks two years ago now ships in 4. A client's booking system connected to their ads and CRM — fully automated, without them touching a thing. That's what AI acceleration looks like when someone with 20+ years' experience is behind it.
Full-Stack Capability
Strategy, web design, development, SEO, ads, automation, and AI — all under one roof. No coordinating between five different vendors who don't talk to each other.
How I Work
Three simple steps from first conversation to measurable results.
Diagnostic
Free call to understand your business, goals, and current digital setup. I'll identify what's working, what's not, and where the biggest opportunities are.
Strategy
Custom plan covering web, SEO, ads, automation, and AI opportunities — all tailored to your budget and priorities. No cookie-cutter packages.
Execution
I build, launch, and optimize everything myself — 20+ years' experience behind every decision. You deal with one person from start to finish.
Investment
Most ongoing partnerships work out to $1,200–$2,000/month. That gets you a senior digital partner — websites, SEO, ads, automation, AI — handled by one person who knows your business.
For specific projects — a website rebuild, an SEO strategy, an AI implementation — engagements start at $1,500 and are scoped to your situation. Project work billed at $90/hour.
The free diagnostic call is where we figure out what you actually need. Not every business needs an ongoing partner. Some need one project done well. I'll tell you which one fits.
- No long-term contracts
- Direct access to me (not a team)
- Monthly reporting and strategy calls
- Flexible scope — scale up or down as needed
Recent Problems I've Diagnosed and Solved
Real results for real businesses. Here's a look at some of my recent work.
ARG Energy
argenergy.ca
Energy consulting firm, Greater Vancouver & Sunshine Coast, 15+ years in business
Government rebate programs expired and ARG Energy's lead pipeline dried up overnight. The real problem wasn't the rebates — it was that their entire marketing was built around them. I repositioned the whole practice around the problems their customers actually have: uncomfortable homes for homeowners and permit delays for builders. Rebuilt the SEO strategy, restructured Google Ads to target two distinct audiences. Organic traffic up 9x in 5 months, with 19 keywords on Google's first page within 10 days of launch.
Streak Busters
streakbusters.ca
Exterior cleaning company, Sunshine Coast
A new exterior cleaning company on the Sunshine Coast with zero visibility. The diagnosis: they didn't need a marketing campaign, they needed a system. I built the full stack — website, local SEO across five service areas, Google Ads, and automated missed-call-text-back so no lead ever went cold. 19 leads and 149 site visits in the first month.
Soda Exchange
sodaexchange.com
Beverage distributor, five regional stores across Western Canada, seven-figure annual revenue
Five regional stores running five different ad accounts, five different ordering flows, and no unified reporting. The diagnosis: the business was growing faster than its digital infrastructure. I rebuilt the whole thing — five WooCommerce sites processing thousands of orders monthly, coordinated marketing, automated reporting, and referral systems that replaced a pile of disconnected plugins.
Hasami Hair Studio
hasamihairstudio.com
A boutique hair salon in Sechelt I co-own with my wife. The diagnosis: we were spending on Google and Meta but couldn't attribute a single booking. Fixing attribution was worth more than any new campaign. I built the full system: custom website with Square Bookings API integration, 1,700+ contact CRM with automated review requests and appointment confirmations, Google and Meta campaigns converting at $6 per booking, and an AI-powered booking agent. 4.9 stars on Google.
Cavallo Inc.
An equestrian e-commerce company selling hoof boots across Canada and the US, with nearly 20,000 orders processed. I inherited a site full of broken links, mobile UX issues, and broken ad tracking — fixed the foundation, restructured the SEO content into a hub-and-spoke model, and centralized their Google ecosystem.
Riplee's Ranch
A BC-based premium pet food manufacturer, family-owned and baking holistic dog and cat food since 1995. Started with a 66-page technical SEO audit that surfaced thin content and missing structured data, then expanded into product variant restructuring and a full ads strategy positioning them as BC's original family pet food.
Elphi Cycles
A full-service bike shop with two locations on the Sunshine Coast — Gibsons and Sechelt. I rebuilt the storefront on Shopify with a custom weekly product scraper pulling live data from 12 bike brands and full HLC integration so parts and accessories checked out alongside everything else.
Scholar's Edge
A student painting company. Started with a website restructure, then moved into ad performance — which led to rebuilding their Google Business Profiles across service areas. The relationship ended with a full recruiting drive: automated text and email sequences plus event workshops that drove applications.
Canada Immigration Partners
An immigration consulting firm that needed to be found on Google by people searching for Canadian immigration help. I built an SEO-driven website that put them in first place for their target keywords.
Money Empowerment
A financial coaching business targeting women through personality-based assessments. I built a quiz funnel with 48 personalised email sequences across 8 money archetypes, fully automated.
Taylor Valley Construction
A construction company that needed a professional online presence to match the quality of their builds. Clean, fast website with project showcase and lead capture.
North Grove Communities
A real estate developer needing property listings and brand presence that reflects the premium quality of their communities.
Rembrandt Renovations
A renovation company competing in a crowded local market. Portfolio-driven website with local SEO strategy to stand out from the competition.
What I Do
Everything you need to grow online — handled by one person who understands how it all connects.
Web & App Development
Need a new website that actually brings in leads? Need your existing site to load faster, work on mobile, and show up on Google? Need a landing page for a seasonal promotion built this week? That's what I do — and I build on whatever platform fits your business: WordPress, Shopify, or modern frameworks like React and Astro.
SEO, AEO & GEO
Need to show up when someone searches for your service on Google? Need your Google Business Profile optimized so you appear in the map pack? Need your business cited by ChatGPT and Perplexity when people ask for recommendations? I handle all of it — traditional search, local search, and the new AI search engines.
Paid Advertising
Need Google Ads that actually generate leads instead of wasting money on irrelevant clicks? Need Meta Ads targeting the right audience with the right creative? Need conversion tracking set up properly so you know what's working? I manage campaigns across every major platform — Google, Meta, LinkedIn, TikTok — with unified reporting.
Marketing Automation & CRM
Need automated follow-ups so no lead falls through the cracks? Need a review request system that runs without you touching it? Need your booking system connected to your CRM so every customer interaction is tracked? I build these systems and connect them to everything else.
AI Workflow Automation
Need AI to handle the repetitive tasks eating up your week — data entry, report generation, client communication, content creation? Need your tools talking to each other automatically instead of copying and pasting between systems? I audit your workflows, pick the right AI tools, wire them in, and train your team.
Ongoing Digital Partnership
Need one person accountable for your entire digital operation — website, SEO, ads, automation, AI — on an ongoing basis? That's exactly what this is. One monthly retainer. One point of contact. Everything digital, handled.
Industry Certifications
Education
What My Clients Say
“Mark's SEO expertise put us in first place on Google. The results speak for themselves.”
Matthew Sell
Canada Immigration Partners
“Mark is always available and has vast knowledge across all areas of digital marketing.”
Jenny Mundell
Cavallo Inc.
“Incredible website work. Mark truly understood our vision and delivered beyond expectations.”
Caroline Embling
“Mark manages three of our websites. Always prompt, courteous, and delivers quality work.”
Brad Harrison
Backcountry Lodge of BC Association
“Mark made our website findable. Our traffic and sales have increased significantly since working with him.”
Janna Vallee
Everlea Yarn
“Exceptional web design and development combined with strong writing and communication skills.”
Jonathon Fulton
Thompson Rivers University
“A skilled professional with exceptional technical expertise. Highly recommended.”
Kim Anderson
Thompson Rivers University
“Mark became an integral part of our web build — hosting, custom modules, and a seamless launch. Responsive, reliable, and his eye for detail is amazing.”
Allison Harwood
LearningMate
“Prompt, efficient, fair, and capable. After working with several web developers over the years, we highly recommend Mark.”
Carole Herder
Cavallo Inc.
“I highly recommend Mark Roberts based on the excellent work he did for The Soda Exchange's six properties in creating effective websites and marketing funnels that have shown demonstrable results over the past year. The many layers of automation he created allowed us to replace many random plugins and services all under one roof. His responsiveness to our particular needs made working with him a very positive experience.”
Bryan Rempel
The Soda Exchange
“Mark took the time to understand the unique needs of my business to collaboratively plan strategies and launch a new website. Mark is professional, skilled, and reliable. I highly recommend his services.”
Ross Gordon
ARG Energy
“Mark is an integral part of our social media team. He's incredibly interactive, always engaged, and truly understands how to connect with our audience. He's professional, responsive, and results-driven, and has helped us grow our presence in a meaningful way. Highly recommend!”
Julie Mutch
Riplee's Ranch Pet Foods
“Mark is terrific to work with. He works hard to understand each client's needs, generously shares his ideas, then best of all he develops the site to look precisely as we discussed. Technically brilliant, always follows through and is most often ahead of schedule.”
Katherine Zsolt
“I had an amazing experience working with Mark on my website and marketing strategy. Mark didn't just build a great-looking website — he created something that's user-friendly, professional, and actually converts visitors into customers. Communication was always smooth, and it genuinely felt like a collaborative process rather than just a service.”
Ria Zheng
Money Empowerment
“Mark's SEO expertise put us in first place on Google. The results speak for themselves.”
Matthew Sell
Canada Immigration Partners
“Mark is always available and has vast knowledge across all areas of digital marketing.”
Jenny Mundell
Cavallo Inc.
“Incredible website work. Mark truly understood our vision and delivered beyond expectations.”
Caroline Embling
“Mark manages three of our websites. Always prompt, courteous, and delivers quality work.”
Brad Harrison
Backcountry Lodge of BC Association
“Mark made our website findable. Our traffic and sales have increased significantly since working with him.”
Janna Vallee
Everlea Yarn
“Exceptional web design and development combined with strong writing and communication skills.”
Jonathon Fulton
Thompson Rivers University
“A skilled professional with exceptional technical expertise. Highly recommended.”
Kim Anderson
Thompson Rivers University
“Mark became an integral part of our web build — hosting, custom modules, and a seamless launch. Responsive, reliable, and his eye for detail is amazing.”
Allison Harwood
LearningMate
“Prompt, efficient, fair, and capable. After working with several web developers over the years, we highly recommend Mark.”
Carole Herder
Cavallo Inc.
“I highly recommend Mark Roberts based on the excellent work he did for The Soda Exchange's six properties in creating effective websites and marketing funnels that have shown demonstrable results over the past year. The many layers of automation he created allowed us to replace many random plugins and services all under one roof. His responsiveness to our particular needs made working with him a very positive experience.”
Bryan Rempel
The Soda Exchange
“Mark took the time to understand the unique needs of my business to collaboratively plan strategies and launch a new website. Mark is professional, skilled, and reliable. I highly recommend his services.”
Ross Gordon
ARG Energy
“Mark is an integral part of our social media team. He's incredibly interactive, always engaged, and truly understands how to connect with our audience. He's professional, responsive, and results-driven, and has helped us grow our presence in a meaningful way. Highly recommend!”
Julie Mutch
Riplee's Ranch Pet Foods
“Mark is terrific to work with. He works hard to understand each client's needs, generously shares his ideas, then best of all he develops the site to look precisely as we discussed. Technically brilliant, always follows through and is most often ahead of schedule.”
Katherine Zsolt
“I had an amazing experience working with Mark on my website and marketing strategy. Mark didn't just build a great-looking website — he created something that's user-friendly, professional, and actually converts visitors into customers. Communication was always smooth, and it genuinely felt like a collaborative process rather than just a service.”
Ria Zheng
Money Empowerment
About Mark
I've spent 20+ years designing and building websites and digital strategies. BCIT and UVic grad. Senior designer, developer, SEO manager, and digital marketing manager at universities and agencies throughout my career — most recently as a senior strategist running engagements directly with clients.
Last year I went full-time on my own. Now I work directly with small business owners on the Sunshine Coast and across Canada — handling websites, SEO, ads, automation, and AI as their long-term digital partner. One person. Direct access. Built around how small businesses actually work.
I co-own and manage Hasami Hair Studio in Sechelt — so I know firsthand what it's like running a small business, not just from behind a screen.
Ready to figure out what's actually next for your digital?
Book a free 30-minute call. Tell me what's broken or what you're stuck on. I'll tell you whether I can help and what it'd cost — no pressure, no pitch.
